Is it time to do something more with your practice, but you just can't seem to work out how?
Each day in your practice could be so much more exciting, profitable and purposeful - and you know it.
It's not like you're failing. You've achieved some great things already.
But, sometimes, does it feel as if you get in your own way. And you know there's more that you could be doing?
You're just not sure HOW to breakthrough to that next level. You're busy. You get distracted from working on your business because you have to work in your business. You feel frustrated and stuck. I know a lot of therapists and coaches can feel that things have stagnated with their practices after they have been working for themselves for a while, but can't see what they can do differently.
But you know that you've waited long enough to figure things out.
It's time that you developed new strategies to help you reach your goals and access new levels in your practice.
It's time to get some expert back-up on how to advance your business more quickly.
That's where this course can help.
My "Market Your Practice" online coaching programme is designed to help get your practice on track towards the practice you visualised when you started out!
As you work through the course, you will work to clarify your ideal client group, set your business goals, prioritise action that you need to take to move forward, develop a consistent marketing programme you can feel comfortable working on AND expand your business.
Today, the frustration can end and you can make a decision that transforms your business forever.
Now take a moment and realise ... that you do. It's all right here. I've created it for you. And I am available to be that on-going support. I've built it into this programme, both while you are working through it ... and beyond!
I'm Dr Colin Clerkin, a clinical psychologist and business coach, with 25 years experience, first in the UK's NHS, and, for the past 15 years+, in my own private practice, based in North West England.
I've built up my therapy practice from scratch and now employ psychologists and associate therapists to provide wide-ranging services, both privately and through NHS contracts.
Since 2007, I have also been running workshops on Private Practice and coaching a wide range of talking professionals, like you, on their practice development.
I've guided hundreds of therapists in making their private practice dreams a reality.
I'd love to be able to do the same for you.
In this module, you'll look at researching your market, understanding your "brand", and developing your CORE message - the message that will permeate throughout your marketing and help you engage with your clients.
In this module, you'll look at defining just who you are, what you do and who your serve in your practice. With a clearer understanding of these concepts, you can shape your message more effectively.
In this module, you will start to flesh out just where you would ideally like your focus of work to be - with what client group or niche - so that you can tailor your message and marketing media to connect with them. You will also start to look to develop your referral networks and partnerships.
Writing, speaking, video messages, newsletters, blogs, workshops ... the opportunities for you to demonstrate your expertise to a wider audience are many and varied, and worth your time and effort! Positioning yourself as knowledgeable with referrers and clients BEFORE they connect with you builds their trust in you.
Your website is your shop window, but if it is not being found or getting your message across, it is a lost opportunity. In this module, you will look at creating your website (if you've not got one yet), making it engaging, and using it to build connections with your clients. You'll learn about Keywords and SEO, and look at Google and Facebook Ads.
You'll review how this programme has impacted on your business so far, and look at what you need to do to ensure you create a consistent marketing plan and actively apply this learning over the coming months and years to consolidate your growth.
Marketing has been defined as “the action or business of promoting and selling products or services.” Essentially, it is any activity that lets your clients know that you exist … it is how you get on their RADAR.
I wrote this short ebook to help you clarify just what you need to do to stay visible to your potential referrers.
Access all materials produced from 6 months of my Group Coaching Calls, focused on success in private practice. I share lots of ideas to help grow your business.
I'm giving away my other best-selling course in this incredible 2-4-1 offer. Get 2 comprehensive online courses for just £57!
Buy now and get this great 2-4-1 offer instantly
This is a common concern with online courses. People ask "Is there a time limit on this? Do I have to start it today, or finish it within a fixed period once I start?"
The answer is simple - once you've bought the course, it's yours to access when and where you like. There are no time limits - if you submit questions to me, I'll answer them as long as I am able to. Bookmark the page and take as long as you need to work through the material.
Absolutely. The course is accessible on all devices, whether a tablet, phone, PC, Mac, or laptop.
I think you will find the material in this course highly relevant to you as you plan starting out in private practice.
It will help you get your thoughts as clear as possible about just what type of service your business is offering. With this clarity, you can launch your practice from a strong foundation that allows you to connect with potential clients and referrers more effectively from the beginning of your business.